The Evolving Landscape
By Shane Gladigau Trends that shape the business landscape matter. Those managers that react quickly to such forces, or even better, anticipate them, can use them to advantage by protecting or improving the bottom line by minimising risks, capturing emerging market opportunities and spurring innovation. One of the biggest trends confronting businesses this century is the push toward greater environmental protection in response to rising demand for natural resources, constrained supplies, environmental damage, rising costs of waste disposal and changing social attitudes. The conduct of some businesses is being called into account by vocal sectors of society who have increasingly …